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Post Graduate Diploma in Media Management 2014

One Year full-time
Post Graduate Diploma in Media Management 2014
(University of Calcutta)
jointly offered by IISWBM & CMI

One Year full-time Post Graduate Diploma in Media Management 2014
(University of Calcutta)
jointly offered by IISWBM & CMI
Academic Session 2014-2015


Specialisations Offered :
1. Television Management
OR
2. Integrated Marketing Communication Management





PG Diploma in Media Management (University of Calcutta) - Specialisation in Television Management

Calcutta Media Institute (CMI), promoted by ABP Pvt. Ltd. and Indian Institute of Social Welfare & Business Management (IISWBM), pioneers in business management studies in India have come together to offer a one year Post Graduate Diploma Course in Media Management of University of Calcutta with specialization in Television Management. The main objective of this programme, which is perhaps the only course of its kind in India, is to provide students interested in television management as a career, grounding in the fundamentals – the concepts, the methods and practices – to ease their entry into the profession.

Curiculum

One full academic year spreading over two semesters will include theoretical papers, projects /assignments and industry internship.
  • Business Economics & Accounting for Managers
  • Business Organisation & Management Science in Communications
  • Marketing Management
  • Brand Management
  • Media & Communications Research Methodologies
  • Culture & Communication
  • Business of Media
  • Growth of Television Industry in India
  • Television Content Development & Management
  • Event Management for Television
  • Television Production Management
  • Television Production Technology
  • Television Post-production Technology
  • Essentials of Channel Management (GEC/News/Others)
  • Television Planning & Buying
  • Marketing & Managing Television

Admission Criteria

  • Last date of issue & receipt of form : Monday, 31st July 2014
  • Group Discussion & Personal Interview (round 1) : 14th & 15th July 2014
  • Final result on : To be announced
  • Admission to be completed by : To be announced
  • Inauguration of the course on : To be announced
  • Classes commence on : August 2014

Fee Structure

  • Rs. 1,00,000.00 at the time of admission
  • Rs. 60,000.00 each before 15th December 2014 and 16th March 2015
  • 12.36% service tax has to be added to each of the payments.
  • All cheques will be collected at the time of admission.
  • Library Caution Money : Rs. 5000.00 (refundable)
  • Loan facility
Institute will provide the certificate to an applicant seeking loan from a bank which have floated the 'Loan Scheme', referring that the candidate is a bonafide student of the Institute.

Addmission Process

To participate in selection Process Download and print the Form available here and under APPLY section of www.iiswbm.edu. Selection will be through Group Discussion and Personal Interview. Submit the form at either of the following two addresses. For more information, you could also contact :
Classes will be conducted at both CMI & IISWBM as per routine circulated among students.
Classes as per routine on all days of the week excepting Sunday.
Classes to begin from 10:00 A.M.

PG Diploma in Media Management (University of Calcutta) - Specialisation in Integrated Marketing Communication Management

Calcutta Media Institute (CMI), promoted by ABP Pvt. Ltd., and Indian Institute of Social Welfare & Business Management (IISWBM), pioneers in business management in India have come together to offer a one year Post Graduate Diploma Course in Media Management of University of Calcutta with specialization in Integrated Marketing Communication Management. The main objective of this programme, which is perhaps the only course of its kind in India, is to provide an opportunity to young graduates, with a flair for creativity, to acquire professional skills for pursuing a career in marketing, media and communication industries in India

Curiculum

One full academic year spreading over two semesters will include theoretical papers, projects/internship and dissertation work.
  • Business Economics & Accounting for Managers
  • Business Organisation & Management Science in Communications
  • Marketing Management
  • Brand Management
  • Media & Communications Research Methodologies
  • Culture & Communication
  • Sales Management
  • Advertising Development
  • Introduction to Media Management Events
  • Public Relations
  • Creative Development
  • Media Planning & Buying
  • Brand/Account Planning
  • Rural Markets & Media
  • New, Social & Mobile Media
  • Communication Sales

Admission Criteria

  • Last date of issue & receipt of form : Monday, 31st July 2014
  • Group Discussion & Personal Interview (round 1) : 14th & 15th July 2014
  • Final result on : To be announced
  • Admission to be completed by : To be announced
  • Inauguration of the course on : To be announced
  • Classes commence on : August 2014

Fee Structure

  • Rs. 1,00,000.00 at the time of admission
  • Rs. 60,000.00 each before 15th December 2014 and 16th March 2015
  • 12.36% service tax has to be added to each of the payments.
  • All cheques will be collected at the time of admission.
  • Library Caution Money : Rs. 5000.00 (refundable)
  • Loan facility
Institute will provide the certificate to an applicant seeking loan from a bank which have floated the 'Loan Scheme', referring that the candidate is a bonafide student of the Institute.

Addmission Process

To participate in selection Process Download and print the Form available here and under APPLY section of www.iiswbm.edu. Selection will be through Group Discussion and Personal Interview. Submit the form at either of the following two addresses. For more information, you could also contact :
Classes will be conducted at both CMI & IISWBM as per routine circulated among students.
Classes as per routine on all days of the week excepting Sunday.
Classes to begin from 10:00 A.M.



Source : The Telegraph


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